travel/tourism
Brandon Earns Four Honors — Including Gold — at the 47th Annual Telly Awards
Brandon, the most creatively awarded integrated marketing agency in the Southeast, earned four honors at the 47th Annual Telly Awards, led by a Gold win for Brandon's "This One Time In…" for South Carolina telecommunications provider FTC.
Rethinking a Utility Brand’s Social Media Strategy: Your Brand Isn’t Boring. Your Campaigns Are.
Most energy brands are not being ignored. They are being overlooked.
There is a difference. Customers are active, curious, and constantly consuming content. They are reading about sustainability, comparing providers, and forming opinions about the brands they trust. The iss...
New York AI Disclosure Law Signals a New Era for Advertising
New York recently became the first state in the nation to require disclosures when certain advertisements contain AI-generated content. While the legislation specifically targets political advertising, the broader message is hard to ignore: transparency around AI is becoming...
Scott Brandon Featured on The Innovative Agency Podcast Discussing Growth Through Acquisition
CEO Scott Brandon recently joined The Innovative Agency Podcast with Sharon Toerek to discuss how businesses can accelerate growth through strategic acquisitions. In Episode 350, Scott shares insights on identifying acquisition opportunities, integrating teams, preserving cu...
Brandon Welcomes Erika Donaldson as Account Manager
Brandon is excited to welcome Erika Donaldson to the team as Account Manager. With more than five years of agency experience and a strong background in integrated marketing, Erika joins Brandon ready to help lead strategic client partnerships and drive impactful work across ...
AI in Digital Advertising Is Changing How Brands Buy and Optimize Ads
For years, media buying relied on delayed insights and manual decisions. Teams would launch campaigns, monitor performance, and adjust after the fact. That gap between action and insight often meant wasted spend and missed opportunities.
