travel/tourism
How Brands Can Prepare for ChatGPT’s Instant Checkout
You’ve likely heard the buzz: ChatGPT’s new Instant Checkout feature is reshaping the landscape of online shopping. The update lets users research and buy products directly inside ChatGPT, skipping the traditional website experience entirely. That means fewer clicks betw...
Driving Growth in the Apparel Market With Cross-Channel Campaigns
If you're in the apparel game, you already know how competitive the landscape is. Trends move fast, customer loyalty is fickle, and attention spans are even shorter. Getting people to notice your brand is hard. Turning that attention into real growth? Even harder.
Brandon Welcomes Kim Lannou as Account Manager
We’re excited to welcome Kim Lannou to the Brandon team as our newest Account Manager. With a career that brings together creativity, strategy, and communication, Kim knows how to connect the dots between what clients need and how to bring their vision to life.
Strategic Media Buying: How to Maximize Ad Spend Across Digital and Traditional Channels
Media buying is a power play. It must be as sharp and adaptive as you are. Your media buying strategy must consider data, channel cohesion, context, and creativity for success in today’s evolving digital and traditional channels. Because let’s face it: Poor placement can...
Brandon and Santee Cooper Win National Honors for Energy Education Campaign
Brandon is proud to announce that our work with Santee Cooper, South Carolina’s state-owned electric and water utility, has earned two national awards at the 2025 Excellence in Public Power Communications Awards presented by the American Public Power Association (APPA). Th...