Department: Research and Strategy
Boost Your B2B Brand’s Content Marketing With These 10 Tactics
No matter what industry it’s in or what target audience it’s after, a brand can reap a long list of rewards from content marketing. How’s that, some may ask? Perhaps first and foremost, the tactic is among the most effective ways to boost a brand’s search engine rank...
Winning Dissatisfied Patients: Insights for Healthcare Providers in the Southeast
As we recently revealed in our research focused on Healthcare Habits, doctor loyalty runs deep in the Southeast. A whopping 83% already have a trusted primary care physician (PCP), far surpassing national averages, and 96% of these folks claim they are satisfied with their c...
New Report from Brandon Reveals Surprising Healthcare Habits in the Southeast
Brandon, a leading integrated marketing agency working across many industries, including healthcare, announced the release of its new Regional Insights Report based on first-party research. The Brandon Strategy and Research team surveyed 300 consumers across the region to be...
Regional Insights & Trends: Healthcare Habits in the Southeast
Forget the national headlines painting healthcare with a broad brush. In the Southeast, a unique patient story unfolds, one that deserves its own chapter. Our research team at Brandon surveyed 300 folks across the region, and their voices paint a picture of priorities, prefe...
Drive Rapid — and Remarkable — Results by Adding AI to Your Brand’s Marketing Strategy
From finance and manufacturing to healthcare, logistics, retail and much more, artificial intelligence (AI) is having big impacts on a broad spectrum of industries throughout the modern business world. And both in the moment and moving forward, few industries can expect to f...
Brandon Continues to Build Client Services Team in Charlotte
Brandon, a data-driven, digitally-centric, integrated marketing agency, recently added an account manager and two project managers to its Charlotte office team. The agency continues to expand its client roster with Charlotte-based companies such as Artisanal Brewing Ventures...
5 Top Retail Banking Trends Impacting Today’s Bank Marketers
Perhaps at a level unparalleled in any other industry, the strategies, tactics and messaging that drive effective marketing efforts for financial institutions are often dictated by economic conditions such as interest rates, inflation and overall market stability. All of tho...