Blog
Before you ever begin working on your web design, make sure that you understand what is the Most Wanted Response (MWR) you want from a site visitor.
Identify this in the very beginning and just as importantly, identify how you will measure the MWR going forward. For some sites, it will be about conversions to sales, to others it will be about building an opt-in email database, for still others, it will be about something simple like page views. Most clients will want all of the above, however, it is critical to force the client to rank the #1 most important and desired response. The site should then be designed around facilitating this MWR.
Subscribe to our Newsletter
Don't miss out on our latest news and commentary and white papers, subscribe to our newsletter now!
By subscribing to our newsletter, you agree to our Privacy Policy.
You may also like
Building a Digital-First Strategy To Boost Law Firm Growth and Client Engagement
While recommendations and referrals can still drive steady growth for your legal firm, these days a new — and predictable — source is leading increasing numbers of clients to lawyers’ offices (and websites). As is the case in nearly every other industry in the digital ...
