Service: Research
Brandon Releases New Study: The Risk of Playing It Safe for CPG Brands
Brandon, a leading consumer packaged goods marketing agency, has released a new research report examining how brand sameness is reshaping consumer behavior across CPG categories. The study, The Risk of Playing It Safe for CPG Brands, analyzes results from a national survey o...
Why CPG Brands Should Embrace AI-Driven Market Research To Stay Ahead of Consumer Trends
The insights from AI-powered market research keep leaders in the consumer packaged goods space ahead of today’s dynamic customer relationships. Traditional research imposes many challenges, from time-consuming data collection and analysis to labor-intensive channel managem...
Brandon Strengthens Its Presence in the Pet Care Industry as Agency of Record for Primal Pet Foods
Brandon, a leading integrated marketing agency specializing in brand strategy and consumer engagement, has been named Agency of Record for Primal Pet Foods, a pioneer in raw, whole-food nutrition for pets. Following a competitive pitch process, Primal Pet Foods selected Bran...
For Your Law Firm’s Marketing Strategy to Shine, Tap Into Client Research and Data
In today’s crowded legal marketing landscape, for any law firm looking to effectively communicate and connect with prospects and clients — and to stand out from the competition — developing a deep understanding of the targeted audience is key. And by harnessing the pow...