Search Results for "b2b"

travel influencer
Blog

Why Travel PR Needs Content Creators in 2026: Influence That Converts

Travel PR isn’t just about looking good—it’s about working smart. In an industry where every destination and hospitality brand is fighting for attention, your campaign needs more than just stunning visuals or vague storytelling. It needs creators who can drive real res...
Robot searching
Blog

How PR and SEO Work Together to Drive AI Visibility and Traffic

It’s time to rethink PR and SEO, not as two separate disciplines, but as interconnected drivers of visibility and influence on AI-powered search engines. AI is reshaping search, and that is contributing to credibility and visibility determining which content is discovered ...
CLT top ranked
News

Brandon Named Top-Earning Advertising Agency in Charlotte

Brandon has officially been recognized as the top-earning advertising and marketing agency in Charlotte, according to the Charlotte Business Journal’s 2025 list of highest-grossing firms.
person searching ChatGPT
Blog

Adapting Marketing Strategies From SEO to GEO

For years, SEO was the game. Rank on page one, win traffic, repeat. But times have changed. Search isn't just about keywords and links anymore. It's about answers.
Idahoan Foods
News

Brandon Expands Strategic Partnership with Idahoan® to Drive Digital Commerce and Customer Engagement

Brandon, the results-obsessed, creatively integrated marketing agency, announces the expansion of its strategic partnership with Idahoan Foods®, the category-defining leader in premium dehydrated potato products. The move marks a powerful step forward in Idahoan’s digital...
Jason Garvale
News

Brandon Bolsters Strategic Firepower with the Addition of Jason Garvale as Strategist

Continuing its commitment to delivering results that redefine expectations, Brandon proudly welcomes Jason Garvale to its growing strategy team. As a seasoned strategist with over 15 years of experience spanning tech, health, transportation, nonprofit, and B2B sectors, Jason...
Lady adjusting thermostat
Blog

Make Your Energy and Utilities Marketing More Effective With Microtargeting

By leveraging microtargeting, energy and utilities brands can enhance their marketing efforts' effectiveness and make their communications more impactful.
Woman standing outside
News

Brandon Welcomes Brand Builder Kathryn Davenel as Associate Creative Director

Brandon is excited to announce the hire of Kathryn Davenel as associate creative director.
Jamie Cembrolla
News

Brandon Adds New Talent to Its Client Services Team

Brandon, an integrated, data-driven, digitally centric marketing firm, has added Jamie Cembrola as a new account manager to its client services team. Brandon serves a broad range of industries including B2B, CPG, DTC, professional services to healthcare, financial and retail...
People smiling at a table
News

For Eighth Straight Year, Brandon Earns Coveted South Carolina Top Workplaces Honor — 1 of Only 4 Companies Able to Make Claim

Brandon, a fully integrated, data-driven marketing and communication firm built for today's digital ecosystem, has been awarded a Top Workplaces 2024 honor by South Carolina Top Workplaces. And to add to the honor, Brandon is one of only four companies to have made the list ...
kelsey dixon
News

Brandon Names Associate Public Relations Director

Brandon is excited to announce the addition of Kelsey Dixon, associate PR director, to its team. Dixon, based in Charlotte, leads the PR discipline for Brandon and its sister agencies, Cineloco, Eight Oh Two, Joybyte, TBA Outdoors and TravelBoom.
Cary Murphy
News

Data-Driven Storyteller Cary Murphy Takes Helm as Chief Strategy Officer at Brandon

Brandon, a leading integrated marketing agency, is thrilled to announce the appointment of Cary Murphy as chief strategy officer (CSO).
Best Places to Work in South Carolina 2023
News

Brandon Named Among 2023 S.C. Best Places to Work

Brandon, a South Carolina-based, data-driven, integrated marketing agency, has been named among South Carolina’s best places to work for 2023 by SC Biz News. This is the agency’s sixth consecutive year being selected in the medium employer category.
Blog

Follow These Video Marketing Trends In 2023

Experts point to video as one of the most effective and promising digital marketing strategies. Video marketing allows brands to create personalized content that resonates with their audiences, is easy to share and is accessible to anyone by email or online.
Dawn Knopff
Blog

Brandon Bio: Dawn Temples Knopff

Dawn is a Senior Account Manager for Brandon. Prior to this role, she has worked in many positions on both the client and agency side of marketing. Throughout her career, she has worked in the entertainment, telecommunications, hospitality, real estate and retail sectors.  
Haley Rojas
News

Brandon Elevates Social Media Team With Internal Promotion

Brandon, an integrated data-driven, digitally centric marketing firm, has promoted Haley Rojas to Associate Social Media Director, further utilizing her skill set to grow the agency. Brandon specializes in the B2B, healthcare, financial services, telecommunications, outdoor ...
Family smiling while having a virtual health appointment
Blog

6 Digital Marketing Trends Impacting Healthcare Today

Like other industries, the importance of digital marketing in healthcare has been steadily rising in recent years. In fact, when health questions or concerns arise, the first place most patients today turn to for answers and information is the internet — making it vital fo...
New Hires
News

Brandon Adds to Its Client Services Team

Brandon, an integrated data-driven, digitally-centric marketing firm specializing in the B2B, healthcare, financial services, telecommunications, outdoor lifestyles, lifestyle apparel, travel and tourism, consumer packaged goods, real estate, utilities, and fitness categorie...
Social media platform comparison
Blog

All Social Platforms Are Not Created Equal — Which Ones Are Right For Your Business?

For brands and businesses, social media can deliver a broad range of powerful benefits — and in many cases, they can be leveraged at little to no cost. Just a handful of the business-building ways that social media can serve a company include:
Person Holding Phone, Amazon page
Blog

How to Make Your Product Stand Out with Amazon Selling

Online selling can be an adventure. It can also be lucrative, especially if you’re selling on Amazon. The American multinational tech company maintains more than 300 million active customer accounts, and more than 1.9 million selling partners globally.
2023 Marketing Trends
Blog

To Outpace the Competition in 2023, Tap Into These 7 Growing Marketing Trends

As veteran marketers are well aware, the craft of marketing is a dynamic one — and tactics that produced big successes a year or two ago can begin to lose their effectiveness as time passes. That is also the case as more competitors begin adopting them and making them more...
Taking Picture of Food on Phone
Blog

To Achieve Peak Social Engagement for Your Brand, Post at These Times

For brands far and wide (and large and small), social media has proven to be an effective and budget-friendly way to both reach new customers and stay top of mind with existing ones. And as many social media managers have learned the hard way, when it comes to the much-sough...
Megan and Ben, boy and girl smiling
News

Brandon Expands Client Services Team with Two New Hires

Brandon, an integrated data-driven, digitally-centric marketing firm specializing in B2B, healthcare, financial services, telecommunications, outdoor lifestyles, lifestyle apparel, travel and tourism, consumer packaged goods, real estate, utilities, and fitness categories, h...
Girl Smiling New Hire
News

Brandon Expands Its Public Relations Team

Brandon, an integrated data-driven, digitally-centric marketing firm specializing in B2B, healthcare, financial services, telecommunications, outdoor lifestyles, lifestyle apparel, travel and tourism, consumer packaged goods, real estate, utilities, and fitness categories, h...